Get ready to save big with the Amazon Great Freedom Sale 2026, offering up to 60-70% off on video games, toys, and books. On top of that, you can enjoy an extra 10% instant discount when paying with HDFC Bank credit cards or EasyEMI, plus a flat ₹150 cashback on Amazon Pay UPI and other prepaid payment methods. Amazon Pay ICICI Bank credit card holders get 5% unlimited cashback. At the same time, Amazon Pay Later offers an interest-free three-instalment option for those who prefer to pay in parts. With such massive discounts and these extra perks combined, this year’s sale is truly one for the books.
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The Amazon Great Freedom Sale 2026 is officially LIVE, and it is the perfect time to buy books, video games, and toys. Enjoy up to 60% off on gaming products and books, and up to 70% off on a wide range of toys, among many other deals. Shop now before your favourites sell out.
There’s more. Pay using HDFC Bank credit cards or opt for EasyEMI transactions to unlock an extra 10% instant discount, or use UPI and other prepaid methods to get a flat ₹150 cashback added to your order. Amazon Pay ICICI Bank credit card holders can earn 5% unlimited cashback, while Amazon Pay Later offers an interest-free three-instalment option for those who'd prefer to pay over time.
Up to 60% off on video game products
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Gamers are in luck this Great Freedom Sale, with up to 60% off on consoles, games, and accessories from popular brands like Nintendo, Sony, EvoFox, and more. It is the perfect chance to level up your setup or pick up your next favourite game without spending too much.
From controllers to consoles and everything in between, there is plenty to grab during this sale. Pick up the EvoFox One S V2 Wireless Gaming Controller for ₹1,549 (down from ₹2,299), or the PowerA Battle Dragon Wireless Controller for just ₹2,649. Gaming fans can also cop Resident Evil Requiem at ₹4,099 and Sony PS5 Ghost of Yotei at ₹4,499, while the Elgato Stream Deck XL is available at a massive discount, now ₹23,969 instead of ₹44,000. Cricket lovers can check out the MetaShot Smart Cricket Bat Game, now at ₹4,999.
Here are the top 8 ultimate picks to level up your gaming setup. Grab the EvoFox Ronin X75 Plus Tri-Mode Wireless Mechanical Keyboard, down from ₹8,999 to ₹5,399, or dive into Black Myth: Wukong for PlayStation 5, now ₹6,399 instead of ₹7,999. For creators and streamers, the Elgato Stream Deck+ White Studio Controller is available at ₹20,299, down from ₹34,750, along with many more must-have picks to complete your gaming station.
Whatever your gaming setup looks like, there is something for you in this lineup of top brands. Explore deals from Evofox, Nintendo, Metashot, Sony, Elgato, and Sega, spanning consoles, games, and accessories. It is a great chance to grab gear from the names you already trust, all at discounted prices during the sale.
Playtime just got a lot more affordable this Great Freedom Sale, with up to 70% off on toys from beloved brands like Topps, Hot Wheels, Lego, Storio, and more. Whether you are shopping for building sets, collectables, or interactive learning toys, there is something for every kid on the list, at great prices.
Shopping during the sale gets even more rewarding with HDFC Bank offers. Get a 10% instant discount up to ₹3,500 on credit card and credit card EMI transactions, going up to ₹6,000 on orders above ₹1,49,990. Opt for a 9+ month EMI tenure and enjoy an additional instant discount of up to ₹1,000. Explore more HDFC offers to maximise your savings this Great Freedom Sale.
Do not miss out on these unbeatable offers with LEGO sets starting at just ₹5,499, deals of up to 45% off, up to 70% off, and up to 60% off across a range of toys for all ages.
Find the perfect gift for every sibling this Raksha Bandhan with a curated selection across categories. From adorable kids' rakhis to thoughtful rakhi gifts and combos. Explore fun LEGO sets for younger ones, along with handpicked gifts for him and gifts for her to suit every taste. Whatever your sibling loves, there is something here for everyone.
There is something for every kid (and kid at heart) in this Great Freedom Sale. Explore great deals across popular categories. With such a wide range on offer, it is the perfect time to stock up on toys for every age and interest.
Wondering if fresh arrivals are on sale too? The Great Freedom Sale says YES. Get your hands on the newest toys in the market before everyone else does, that too at discounted prices.
Storio Punto Mini RC Car 1:64 Scale
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Storio Punto Mini RC Car
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Bring home non-stop fun with the Storio Punto Mini RC Car, a 1:64 scale drift car packed with 2.4GHz remote control tech for smooth, interference-free racing. Switch between drift and grip modes, choose from dual speed settings, and enjoy LED lights with up to 100m range for thrilling play, indoors or out.
Give your little one a sensory-rich playtime with the Skillmatics High-Contrast Crinklers. These wearable, double-sided cloths feature bold black-and-white patterns, crinkle sounds, and soft textures that support visual tracking, focus, and early development. Designed to slip onto a parent's hands, they make tummy time and everyday play more interactive and fun. Soft, baby-safe, and easy to clean, they also make a thoughtful gift for newborns aged 0-12 months.
Toy Imagine Cute Cartoon Projection Camera Keychain
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Toy Imagine Cute Cartoon Projection Camera Keychain
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Add a fun surprise to your kid's collection with this adorable 2-in-1 projection camera keychain, complete with a mini slideshow of cartoon images at the push of a button. Compact and lightweight, it easily attaches to bags, keys, or backpacks for on-the-go play. Made with durable, non-toxic material, this Pack of 8 assorted design set is a great return gift pick for birthdays and parties.
Funskool Hello Kitty Weaving Beads Craft Kit for Kids Age 8+, DIY Jewellery Making & Bead Weaving Set
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Funskool Hello Kitty Weaving Beads Craft Kit
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Let your little one's creativity spark with the Funskool Hello Kitty Weaving Beads Craft Kit. Designed for kids aged 8+, this DIY jewellery-making set helps boost concentration, pattern recognition, and fine motor skills while they create colourful Hello Kitty-themed accessories. Complete with beads, threads, and tools, it's a fun and safe activity that also makes a thoughtful gift for any budding crafter.
LEGO® NINJAGO® Zane’s Ice Dragon Battle - TV Show Building Set
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LEGO® NINJAGO® Zane’s Ice Dragon Battle
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Bring the action of NINJAGO Dragons Rising to life with this exciting building set featuring Zane's posable Ice Dragon and a snake creature, complete with 4 minifigures: Zane, Sora, and 2 Acid Monster villains. Kids can recreate epic battles with role-play accessories like swords, a dagger, and a spear, all while boosting creativity and storytelling skills. A perfect gift for young builders ages 4 and up.
Book lovers, your time has come: the Great Freedom Sale brings up to 60% off across a wide range of books. From kids' board books to educational reads and gripping novels, there is something for every reader in the family. Whether you are building a home library or hunting for your next great read, now is the time to grab them at a steal.
Steal Deals on Books
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Steal Deals on Books
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Bookworms, it is time to steal these deals, with unbeatable prices across categories. Grab books by top educators for under ₹499, enjoy a minimum 40% off on boxsets, and save a minimum of 50% off on early learning books. Looking for something affordable? Explore most-loved reads under ₹199.
Get ready for great savings with the Great Freedom Sale this Independence Day. Save an extra 5% on top of ongoing discounts, with up to 60% off across categories. Book lovers can enjoy an extra up to 5% off on over 1 lakh+ titles, while the Clearance Store brings deals of up to 80% off. There's no better time to stock up and save big.
Instil a love for reading with curated picks from the Kids’ Reading Corner featuring a delightful mix of children's boxsets, story books, and young adult reads.
Shop from top publishers at discounted rates. Get up to 40% off on Pearson, PhysicsWallah, and Oswaal Books, up to 45% off on Arihant, and up to 50% off on HarperCollins. Whether you're prepping for exams or building your reading list, this is the best time to buy.
Whatever your reading taste, the Great Freedom Sale has a genre for you. Dive into self-help, romance, business and economics, biographies and memoirs, health and fitness, crime fiction, literature and fiction, young adult, horror, science fiction, spirituality, and classics.
Q1. How long will the Amazon Great Freedom Sale last?
Ans. The sale is almost at its end, with tomorrow, 12th August 2026, being the last day. Hurry and shop the best deals before time runs out.
Q2. Are there extra payment offers during the sale?
Ans. Yes, shoppers get an extra 10% instant discount with HDFC Bank credit cards or EasyEMI, plus cashback via Amazon Pay UPI and Amazon Pay ICICI Bank credit card.
Q3. Can I use Amazon Pay Later for video game or toy purchases?
Ans. Yes, Amazon Pay Later's interest-free three-instalment option can be used across eligible purchases, including video games and toys.
Q4. Are discounts the same across all book categories?
Ans. Discounts vary by category and brand, going up to a maximum of 60% off on books.
Q5. Are books, toys and games suitable for different age groups available in the Great Freedom Sale?
Ans. Yes. The Great Freedom Sale features a wide selection of books, toys and games for all age groups, so there is something for every member of the family.
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